Dear Listers,
We are trying to cut down on paper mailings-especially our membership
renewal letters. We are considering getting the ball rolling by sending out
a postcard to our entire list to ask them to update their email addresses
and opt for electronic mail. We will give them incentives (discount on
membership, perhaps?) if they do this.
Have any of you had any experience doing this? What was your response rate?
Did you offer an incentive? Is there any advice you could impart regarding
which types of mailings you continue to send via snail mail (Invitations to
particular events? Newsletters? Long overdue renewal letters?).
Thanks all!
Kelsey
Kelsey Scouten Bates
Director of Development
The Chinati Foundation
PO Box 1135
Marfa, Texas 79843
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432.729.4362 x 233
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