Hi Noel,

Your YouTube videos are interesting for their content of course, but  
also because I see that you're trying to establish a format for how  
to show YouTube videos generally.

You've got a lovely opening but at almost 36 seconds long, it  
discouraged me from watching more than one program. Many museums,  
like the Ontario Science Center, don't even open with a logo but just  
begin with what people want to see - the video itself. They put their  
logo at the end. It's more user friendly to the viewer to be able to  
get right to the thing you want to watch. If you feel strongly that  
you need to brand each video with a logo, perhaps you could shorten  
it to 5-6 seconds, and leave the long one at the end.

I've been producing videos and computer interactives for museums for  
many years and am now also consulting with museums on how to  
establish a presence on the web beyond the corporate websites.

At this year's AAM conference in Denver, I taught two tutorials on  
how to produce video podcasts. On my blog, Mediacombo.net/blog, Kevin  
von Appen at the Ontario Science Center, and AAM panelists from MoMA,  
the San Jose Museum of Art, the Indianapolis Museum of Art and others  
talk about getting the most out of YouTube. These folks are full of  
good insights!

I hope this is helpful.

Robin

Robin White Owen
Web 2.0 Strategies & Implementation
M: 917/407-7641
T: 646/472-5145
E: [log in to unmask]
www.mediacombo.net

On Aug 16, 2008, at 8:55 AM, Noel Poirier wrote:

> As part of our exhibit of presidential timepieces currently on view  
> at the National Watch & Clock Museum, we are having the NAWCC  
> School of Horology conservators examine the timepieces on exhibit  
> in an effort to better document them for the donor museums and  
> individuals. This will eventually be available in DVD format and on  
> the museum's website. We have posted rough cuts of two of the  
> examinations on the museum's YouTube channel. You can see the  
> examinations of James Monroe's pocket watch and Lyndon Johnson's  
> wristwatch at:
>
> http://www.youtube.com/user/nawccnwcm
>
> Noel Poirier
>
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Robin White Owen
Web 2.0 Strategies & Implementation
M: 917/407-7641
T: 646/472-5145
E: [log in to unmask]
www.mediacombo.net


=========================================================
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