Jerrie wrote:

> Isn't the visitor in mind as we design exhibits, write labels, and present
public
> programs?

Ah, if only that were the case.  Sadly, all too often exhibits are done for
the director's ego, the curator's ego, the designer's ego, or the bottom
line.  The visitor don't enter into it.

Anyway, exhibits and programs are only part of what's covered in a visitor
charter.  Other aspects include visitor service and amenities, which often
suffer even worse neglect.

A visitor charter merely formalizes that which Jerrie so rightly insists
should be second nature (and which I so cynically point out is often not).

-- Gene

Eugene Dillenburg
Lead Exhibit Developer
Philippines Coral Reef Exhibit
John G. Shedd Aquarium
1200 S. Lake Shore Drive
Chicago, Ill.  60605

V: (312) 692-3136
F: (312) 939-8001

"The day is fast approaching, if it is not already here, when 51% of all
museum directors will remember making out to Led Zeppelin in high school."

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