Anita,
 
Can you direct me to some articles or studies that describe a "typical"
museum-goer - their average age, education level, where they live and how
they tend to visit museums?  I am working on a marketing plan for my museum,
and a board member asked me to compare the demographics of our visitors to
that of this so-called "typical" visitor.  We are in NYC, so anything I find
out must necessarily be adapted to this very unique breed - The New Yorker.
 But I would be grateful for any leads I can follow up here in our local
library.   Anything in American Demographics per chance??  Thank you!!
 
Grace Rapkin
The Jewish Museum
1109 Fifth Avenue
NY, NY 10128
212-423-3236
 
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