Candace:
The fee you charge can be anything really. Are the requests coming from
an ad agency? Then your "market" for comparison is the stock photo
market. I do have another question for you . You said that a commercial
photographer took the original photo. Is he or she getting a fee? They
should since they have the copyright and your usage was okayed by
him/her. Assuming the photographer has a fee, that should be factored
into the rate you charge, assuming you handle getting his permission.
All this is mute if he/she transferred all rights to you.
Maureen Daly
William F. Eisner Advertising & Design Museum
Milwaukee WI 53202
414-276-7889
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