Subject: | |
From: | |
Reply To: | |
Date: | Tue, 7 Jan 1997 20:09:41 -0500 |
Content-Type: | text/plain |
Parts/Attachments: |
|
|
At 11:18 AM 1/7/97 -0500, you wrote:
>I agree with Eric that an M.B.A. can be a very useful graduate degree for one
>entering the "business" side of museum work. ...As all museum struggle to
make their incomes match expense, a
>person who comes to their job with fund raising or marketing expertise is
>valuable, indeed! I suspect that might be true even on the academic side of
>operations -- curatorial, education...
>
Again, I agree with Anne! Although I joke that I am an executive director's
worst nightmare--a curator with a M.B.A--I am our finance director's pal
because I understand numbers, budgets, marketing, etc. I did a straight
M.B.A. in the late-'80s when all my fellow students wanted to be investment
bankers. However, through coursework and projects I designed my own
concentration in not-for-profit management and did my advanced marketing
research project comparing how museums and symphony orchestras use the data
gleaned from their visitor surveys. As a curator, I find that it makes my
mindset less polarized from the "rest of the gang" who deal more in hard
facts. On the other hand, I want to write all my own grants which is not
always the wisest course.
Julia Moore
Indianapolis Art Center
|
|
|