WORKSHOP: "MUSEUMS ON THE WWW: ENHANCING YOUR SITE"
February 19-21, 1997, with David Jakob, offered through
the Cultural Resource Management Program at the University of Victoria
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

In keeping with the theme of the most recent issue of "Museum News"--
the ever-expanding topic of "Museums on the World Wide Web", I wanted
to share with you information on our upcoming workshop designed for
World Wide Web content developers, managers responsible for Web sites
and Web information products, and those responsible for Internet marketing,
to expand your basic knowledge of the Internet and WWW site design,
to better understand the capabilities of the technologies and fundamental
issues involved in budget and timeline management, and to illustrate the
growing importance of Internet marketing strategies and techniques.
For those with less experience with the World Wide Web, there are
pre-course readings and exercises to help bring you up to speed.

WORKSHOP DESCRIPTION
This three day workshop expands your basic knowledge of the Internet
and WWW site design (including planning, development, maintenance, and
marketing); advanced HTML; and design techniques including more
sophisticated approaches to the use of text, graphics, video and audio
in your museum Web site. You will also explore the characteristics and
potential of such tools as CGI programming, Java scripts and applets,
Shockwave, RealAudio, and other new Internet technologies, and learn
how and when to apply them to your existing museum site or to plan new
sites. The University's IBM Computer Lab provides you with hands-on
opportunities to explore the use of these tools, and comprehensive
course and supplementary materials provide you with a valuable resource.
You are welcome to bring your existing site and some sample text,
graphics, sound or audio on disk to work with, or come prepared to
develop your skills on a hypothetical site.

General knowledge of the Internet and experience surfing the World
Wide Web using Netscape Navigator or Microsoft Internet Explorer, as
well as basic knowledge of HTML and web development is recommended but
not necessary. Pre-course readings and exercises will be made available
two weeks prior to the course (upon registration) for those who are
not familiar with HTML.

Instructor: David Jakob is an information management consultant with
extensive teaching and WWW site development experience
Dates: February 19–21
Please register by: January 27, space is limited
Fee: $330 (non credit only, Canadian funds)
Travel: Victoria is easily accessible by air or ferry from both
Vancouver and Seattle
Accommodation: Program staff are pleased to provide you with
on-campus and off-campus alternatives

Comments from participant's in our last workshop with David Jakob,
Museums on the WWW: Creating Your Site:
"I was very impressed by how thoroughly professional every aspect
of this course was.  It was very well thought out and presented -
excellent course -- very relevant."
"The handouts and reference material provided by David will be well used in
my whole museum network."
"Both the classroom and the lab instruction were terrific, and I
really appreciate being able to take home so many excellent
instructional materials."
"The practical skills which can be immediately implemented are very
valuable""
David Jakob provided perspectives on key issues without being
overbearing.  These issues revealed the underlying importance of what
we are all doing here.  David did a great job!"

For more information on this course and others offered in 1997, please
contact:

======================================================
Brenda Weatherston, Program Coordinator
Cultural Resource Management Program
Division of Continuing Studies, University of Victoria
PO Box 3030, Victoria B.C. Canada V8W 3N6
Phone (250) 721-6119 FAX (250) 721-8774
E-mail: [log in to unmask]
Visit our Web Site! http://www.uvcs.uvic.ca/crmp/
Distribution List: To receive bi-monthly updates, send a request to
[log in to unmask]

===================================================================
UPCOMING LEARNING OPPORTUNITIES FOR MUSEUM & HERITAGE PROFESSIONALS
===================================================================
Financial Management in Cultural Organizations - January 20-29
Managing Archaeological Resources - Feb. 5-14
Integrating Museum Information Systems - Feb. 17-18
Curatorial Care of Artifacts - Feb. 19-28
Museums on the WWW: Enhancing Your Site - Feb. 19-21
Curatorship: Issues and Practices - March 3-8
Museums in Historic Buildings - Mar. 17-22 at Colonial Williamsburg
Cultural Tourism - April 21-26
On Contract - April 28-30
Inventory & Evaluation of Historic Resources May 7-16
The Multimedia & On-line Museum May 26-31
Linking Communitites & Museums June 4-6
Preserving Masonry Structures June 9-14
The Dynamic Museum: Organizational Structure & Change July 7-12
Public Relations & Marketing Strategies Sept. 22-Oct.1
Planning in Cultural Organizations Oct. 20-25