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MS 254: Retail Store Management for Small Museums
Instructor: Karl Hoerig
Dates: Apr 1 through Apr 26, 2013
Location: Online at www.museumclasses.org
Description:
Retail stores play central roles in museum operations. Most museum
managers and their boards or tribal councils recognize stores' revenue
potential. But stores can also help serve the museum's educational
mission, support perpetuation and revitalization of traditional arts,
and impact audiences beyond the museum's doors. Utilizing expert
perspectives and examples from diverse museum stores this course will
explain why a museum store should not be just a "gift shop" and will
present guidance on inventory management, buying and pricing, retail
display, staff training and other administrative issues faced by museum
store managers.
Logistics:
Participants in Retail Store Management for Small Museums work through
sections on their own. Instructor Karl Hoerig is available for scheduled
email support. Materials and resources include online literature, slide
lectures and dialog between students and the instructor through online
forums. The course is limited to 20 participants.
Retail Store Management for Small Museums runs four weeks. To learn more
about the course and reserve a spot go to
http://www.collectioncare.org/training/trol_classes_ms254.html If you
have trouble please contact Helen Alten at [log in to unmask]
The Instructor:
Karl Hoerig is director of Nohwike' Bagowa (House of Our Footprints),
the White Mountain Apache Cultural Center and Museum, in Fort Apache,
Arizona. The position requires multifaceted involvement in the
community, a mix of museum tasks, heritage promotion, cultural heritage
resource protection and management, capacity building, economic
development and enhancing sovereignty. Karl Hoerig has a PhD in
anthropology from the University of Arizona.
--
Brad Bredehoft
Sales and Technology Manager
Northern States Conservation Center
www.collectioncare.org
www.museumclasses.org
=========================================================
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