The Cultural Resource Management Program at the University of Victoria is pleased to offer the following 11-day immersion course From Concept to Blueprint: A Mentored Workshop for Museum Educational Web site Development for professionals in museums, heritage planning and related organizations.

From Concept to Blueprint: A Mentored Workshop for Museum Educational Web site Development a unique, intensive, collegial think-tank to promote both innovative Web design and comprehensive planning.

Building on objectives and resource materials already identified for your museum's educational Web site, you work in a mentored learning environment to develop a "blue print" that includes navigation, site structure, content development strategies, a media integration plan, and initial graphic design concepts, as well as a consultation strategy, production plan, and implementation schedule. Strategies to engage visitors and respond to audience needs are stressed.

Mornings are spent in formal discussion on best practices in museum educational web planning, design, production, and project management. Afternoons provide the opportunity to apply your evolving knowledge to your museum's web project. You benefit from the coaching of the instructor and from synergy generated by colleagues' critical and constructive assessment, and you take home a comprehensive site plan, along with knowledge and skills to further develop, implement, manage, and maintain it.

This workshop is intended for educators and Web managers/designers employed by, or under contract to, museums undertaking development of a specific educational Web project. It is intended to build on your existing Web design knowledge and skills, as demonstrated through prior experience in the development of Web sites. Minimum skill requirements, acquired through the production of at least one Web site, include: knowledge of: HTML; the structure of the Internet; and basic graphic design using Photoshop or Paintshop. Participants are selected on the basis of an application that describes your technical training and experience and the nature of the your museum's educational Web project.

You will develop a comprehensive "blueprint" for your educational Web site through the:
        *       analysis of the needs, characteristics and learning styles of potential audiences 
        *       analysis of institutional and programmatic objectives 
        *       creation of content development strategies including a plan for media integration and interactivity 
        *       development of navigation and indexing strategies including detailed site structure and page grids 
        *       development of graphic concepts 
        *       development of institutional and audience consultation and evaluation strategies 
        *       development of a production plan including a schedule for project development and promotion 
        *       consideration of issues surrounding technical implementation, use monitoring, and maintenance 

At the same time, you will strengthen your professional skills as you:
        *       develop your knowledge of the Web as an educational medium and your understanding of technical considerations relating to bandwidth, software, and hardware 
        *       recognize best practices and outstanding examples of museum Web production 
        *       develop engaging content 
        *       integrate interactive teaching and learning strategies that enable visitors to connect with objects and collections, create meaning, contribute content, and share experience 
        *       consider issues of Web development in multilingual environments 
        *       develop your ability to utilize a range of Web media tools including digital video and QuickTime VR 
        *       critique and contribute to the concept and design of other participants' sites 
        *       build your professional and collegial networks in this specialized area 

Dates: January 20-31, 2003 (including Saturday, January 25, 9 am to 4 pm with some evening lab sessions; 66 instructional hours).

Instructor: The lead instructor and facilitator for the workshop is Jim Spadaccini, principal of Ideum <http://www.ideum.com> in Sausalito, California. Jim is former Director of Interactive Media with the Exploratorium in San Francisco, and is currently involved in the production of a range of innovative educational media projects for clients in the US and Europe, including NASA, the Tech Museum of Innovation, the Exploratorium, Provincia di Torino (Italy), the National Park Service, and Space Sciences Laboratory at UC Berkeley. He also teaches in San Francisco State University's Multimedia Studies Program. Jim is joined by guest speakers to discuss the uses of a range of database and media programs.

To ensure that you have individualized support during the lab periods, Colin Owens, Network Adminstrator for the lab, is available to deal with technical issues.

Fees: Tuition for this non-credit workshop is $650 (CDN) for Canadian Heritage Information Network (CHIN) institutional members and $750 for non-members.

Registration: Complete the online registration form <https://web2.uvcs.uvic.ca/forms/promo/crm-reg.htm> on our website, and send, under separate cover, the following materials:
        *       A resume that includes a description of your Web design training, knowledge, skills, and experience, along with URLs for Web sites in which you have a planning and/or design role. 
        *       A letter from your museum describing the goals, content, and potential audience(s) of your educational web project, your role in development, and the project budget, development resources, and timeline. 

Registration Deadline: December 18, 2002. Should your application be accepted, the non-refundable deposit of CDN$100 is applied to your tuition, the balance of which is due at the start of the workshop. Should we be unable to accept your application, your registration deposit is returned to you.

We acknowledge with thanks the support of the Canadian Heritage Information Network (CHIN) in the development and delivery of this workshop.

This course is open to all museum professionals involved in programming through the web. Individual course descriptions and registration forms are available by contacting us at [log in to unmask] or by visiting our web site at <http://www.uvcs.uvic.ca/crmp>
  
Lisa Mort-Putland, Program Coordinator
Cultural Resource Management Program 
Continuing Studies, University of Victoria 
PO Box 3030 STN CSC Victoria BC Canada V8W 3N6 
Tel: 250 721-6119 Fax: 250 721-8774 
Email: [log in to unmask]
Visit our Web site! http://www.uvcs.uvic.ca/crmp
To receive monthly email updates, contact [log in to unmask]

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