You are invited to attend the Museum Store Association's 47th Museum Retail
Conference & Expo, April 27 - 30, 2002 in Charlotte, NC.

Museums understand the importance of preserving their institution’s revenue
streams in a tight economy.  If your museum is like most, your museum’s
store is a critical source of revenue.  More than a mere gift shop, the
museum store is an extension of your institution - completing the visitors’
experience and strengthening your museum’s mission through collections-
related products with an educational focus.

Ensuring the success of your store starts with ensuring the success of your
store’s dedicated staff and volunteers.  Sending your staff to MSA’s Museum
Retail Conference & Expo is a wise investment that will be returned to your
museum many times over.  Staff will return with ideas, solutions and
insight into issues unique to nonprofit retail  and they’ll find fabulous
new products targeted to the museum store customer.  MSA's Expo features
over 370 vendors of museum store products all under one roof - and some 200
of them will be offering discounts for orders placed during the Expo.

Discount Registration rate of $345 for MSA members ends Friday, March 8!
Non MSA members who represent non-profit museum stores may attend at the
Discount Non-member/Nonprofit rate of $415 if registered by Friday, March 8!

For detailed schedule information, registration forms and more, stop by our
Web site at http://www.museumdistrict.com/2002expo/2002expo.cfm or call MSA
at (303) 504-9223.

Museum Store Association
47th Museum Retail Conference & Expo
Charlotte, N.C. *  April 27-30, 2002

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