The Tech Museum of Innovation Position Available Advertising & Promotions Manager The mission of The Tech Museum of Innovation is to serve as an educational resource that engages people of all ages and backgrounds in exploring and experiencing technologies affecting their lives, and to inspire young people to become innovators in developing technologies of the future. The Advertising & Promotions Manager is a full-time, exempt position reporting to the Director of Marketing and Public Affairs. The Advertising & Promotions Manager is responsible for the day-to-day management of the museum's marketing activities and supports the Director in developing and implementing the department's long-range marketing direction and priorities. The job portfolio will include the primary responsibility for building the travel and tourism market and on-going advertising and promotion for the museum. Responsibilities: * Develop, recommend, and implement an annual marketing plan that will include budgets; tactical plans; advertising, promotional and sales activities; and attendance and revenue targets. * Identify and develop lead marketing programs and initiatives to support marketing attendance and revenue objectives. Work with departmental staff to cultivate museum support to implement such programs. * Implement and oversee marketing plan for the IMAX® Dome Theater and the exhibit galleries to meet annual attendance and revenue goals. * Manage advertising, design and other marketing agency services. * Recruit, supervise and evaluate Marketing staff as directed by the Director of Marketing and Public Affairs. * Collaborate with the Media/Community Relations Manager to develop the museum's external relations program. Cultivate and maintain relationships with community, legislative, business, tourism trade and regional communities. * Develop and coordinate strategic travel and tourism marketing planning, and manage resource and staff allocation and tactical work plans in support of those plans. * Serve as staff support person for board Marketing Committee. * In cooperation with Programs, Exhibits, Development and Education staff, develop and support implementation of programs and exhibits which build audience and revenue; bring forward program ideas which meet visitor expectations and interests; create and execute outreach projects to engage targeted local and regional audience segments; and build increased community awareness and support. * Oversee, coordinate, and analyze audience and other research and marketing data. Supply management with critical information affecting program selection, pricing and operations. * Work as Museum Floor Staff on assigned weekdays, weekends, and/or holiday. * Perform other duties as assigned. Requirements: * 5-8 years of marketing management experience in an institutional environment, preferably in a non-profit organization. * Proven ability to plan, develop and implement successfully a marketing plan with limited budget and staff. * Proven ability to work effectively with a team working on common goals and to manage projects to completion with limited staff support. * College degree is required. Museum experience is preferred. * An understanding of demographics, comfort with numbers and ability to analyze marketing research data to correlate to attendance and revenue forecasting and budgeting. * Must be a self-starter, flexible, entrepreneurial, creative, cost-conscious, and have a high degree of energy and dedication, with a positive "can do" attitude. * Knowledge of the marketplace, marketing dynamics, and audience development; with a sensitivity to politics and business relationships. * A strategic thinker, a negotiator and organizer with proven experience in developing solutions to a wide range of challenging marketing problems requiring innovative solutions. Application Procedure: The Tech offers excellent benefits including paid health, dental, vision and life insurance. Please send cover letter and resume with salary history to The Tech Museum of Innovation, 145 W. San Carlos Street, San Jose, CA 95113, Attn.: Human Resources. Or, e-mail ASCII text file resume to [log in to unmask] (do not send attachments.) FAX: (408) 279-7149. No phone calls please. The Tech Museum of Innovation is an Equal Opportunity Employer with a strong commitment to diversity. Xuan T. Nguyen Manager of Human Resources The Tech Museum of Innovation 145 W. San Carlos Street San Jose, CA 95113 www.thetech.org FAX: (408) 279-7149 Phone: (408) 795-6100 Direct Line: (408) 795-6204