Here at a technological museum/ science center, the difference between theme parks and museums is a key isssue as we develop new exhibitry. I think that although the differences are blurring between the two types of facilities there are at this point still some differences. Educational: Despite the increase in educational offerings, I would believe that a theme park would state: "People are here to have fun and sometimes they learn something." Museum place their emphasis on education first, fun second, as witnessed by many mission statements. I also think museums excell at this point because they meet a need that is local or regional. There probably won't be a theme park in every school district, nor can they tailor programs for every group that might travel there. Perception: At this point, I think people perceive museums as places where the facts are, and now sometimes where issues are disucssed. Eric, I think that you are are right that museums are trying to tap into a part of our brains that theme parks dare not tread due to there mission. Real: Museums have also traditionally been where you could go to see the "real" things. Despite the Disney history park fiasco it seems that museums will still be where society stashes its relics. I think that it is important that museum not move too far towards entertainment ain an attempt to appeal to more visitors. We will never have the money to compete against Disney and we should build on our strengths of education, real things and making people think. Wayne LaBar Tech Museum of Innovation San Jose Wayne [log in to unmask]