List members may be interested in this new book, currently available with over 10% savings. "Without involved, engaged attention, the museum visitor experience is meaningless." Engaging The Visitor addresses some of the most fundamental issues in interpretation, exhibition design and the visitor experience - in a format which is attractive, approachable - and actionable. Challenging many preconceptions, this book is firmly based on the results of practical research. Deep and effective engagement with exhibit content is still the exception in many museums. When most visitors pass an exhibit with only a glance, it will fail to engage. And until engagement happens, no informal learning - or any other satisfying experience - will take place... Engaging The Visitor will provide you with the skills and understanding to answer fundamental questions like these: * How often do visitors really engage with the content of the exhibitions in our museum? * How frequently can I really expect our visitors to be meaningfully engaged? * Why do our visitors engage with some of our exhibits and not others? * How can we increase our visitors' engagement through better exhibit design? For full details, sample images, and to enjoy over 10% savings on the published price, simply visit: www.museumsetc.com/products/engaging This ground-breaking, 312-page book, with over 25 colour illustrations, includes the following chapters: 1. Introduction Visitor Engagement The Attention-Value Model 2. Reading Interpretive Text Deadly Sins Revisited: Exhibit Labels Practical Guidelines for Developing Interpretive Labels Interest and Effort as Predictors of Reading 3. Interactive Exhibits Designing Effective Interactive Exhibits Evaluating The Falling Feather Exhibit Evaluating A Pepper's Ghost Exhibit 4. Immersion Immersion Experiences in Museums Simulated Immersion in Exhibitions The Visitor Immersion Experience Sensory Impressions from a Museum Visit Dioramas in Exhibitions 5. Bibliography The author, Stephen Bitgood, is Professor Emeritus of Psychology at Jacksonville State University, USA and a founder of the Visitor Studies Association, the Visitor Studies Conference, and co-editor of Visitor Studies: Theory, Research and Practice. If you're involved in any way with interpretation, curation, learning, design or visitor studies you won't want to miss this stimulating new book! Graeme Farnell Publisher, MuseumsEtc _______________________________________________________ MuseumsEtc Ltd UK: Hudson House | 8 Albany Street | Edinburgh EH1 3QB USA: 675 Massachusetts Ave., Ste 11 | Cambridge | MA 02139 _______________________________________________________ ========================================================= Important Subscriber Information: The Museum-L FAQ file is located at http://www.finalchapter.com/museum-l-faq/ . You may obtain detailed information about the listserv commands by sending a one line e-mail message to [log in to unmask] . The body of the message should read "help" (without the quotes). If you decide to leave Museum-L, please send a one line e-mail message to [log in to unmask] . The body of the message should read "Signoff Museum-L" (without the quotes).