There are still spaces available in the label writing class that starts July 5th:

MS 235: Scripting the Exhibition
Instructor: Karin Hostetter
Price: $475
Dates:July 5 to 29, 2011
Location: online at www.museumclasses.org

Description:
So much to say and so little space in which to say it. That is the dilemma when scripting an exhibition. How do you say what needs to be said in the space available? How do you layer your message, so that different levels of information can be acquired by visitors depending on their interest and the time they spend in their exhibit. How small should you go in font size to get all the facts included? Discover the value of themes, tangibles, intangibles, and universals in writing exhibit text that visitors really want to read - and remember.

Course Outline:
1. Types of Labels and Panels
2. Determining the Audience
3. Determining and Writing the "Big Idea"
4. Tangibles, Intangibles and Universals in Writing
5. Information versus Take Home Message
6. Sub-themes
7. Writing to Different Levels of Attention and Knowledge
8. "Grabbing" the Audience
9. Formative Evaluation
10. Hints and Resources on Label Design
11. Final Scripted Labels Posted

Participants should come with an idea of an exhibit or panel to script. It can be an existing exhibit that needs to be re-written or an exhibit in the planning stages that needs a script.

Logistics:
Participants in Scripting the Exhibit work through sections on their own. Materials and resources include online literature, slide lectures and dialog between students and the instructor through online forums.Scripting the Exhibit runs four weeks. To reserve a spot in the course, please pay at http://www.collectioncare.org/tas/tas.html If you have trouble please contact Helen Alten at [log in to unmask]

The Instructor:
Karin Hostetter has over thirty years experience with natural history museums, cultural history museums (including first person interpretation), nature centers, and zoos. She is experienced in interpretive writing, program and curriculum development, and staff and volunteer training. As an interpretive writer, Ms. Hostetter has written text for exhibits, wayside exhibits, visitor brochures, and professional magazines. Her skill is in making technical information understandable and meaningful to visitors. Karin Hostetter is owner of Interpret This, a consulting company specializing in interpretive writing, program and curriculum development, and volunteer program management. When she is not consulting with other museums, she likes to volunteer and contract teach at them with a special love for preschool and family programs.


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