A couple of questions for those of you that handle memberships:
Approximately what percentage of your total membership is made up of corporate memberships? Ours is about 11% right now, and I am trying to see how that compares in order to set a realistic goal for increasing it.
How do you handle your membership brochures for corporate members? Do you include the information about this type of membership along with personal memberships in one brochure, or do you break out the information into two (or more) brochures? What would you say are the pros and cons of doing it either way?
Thanks!
--
Deana R. Mallory
Director of Public Programs
Bennington Museum
75 Main Street
Bennington, VT 05201
802-447-1571
www.benningtonmuseum.org
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