Good afternoon,
I may have inadvertently sent an email to
everyone earlier today requesting to sign up to the listserv! Sorry, this
is my first post and I am still trying to figure out how the listserv works.
We need some advice with marketing ideas for a new internet program at
the Luce Foundation Center of American Art, the visible storage unit at the Smithsonian American Art Museum.
We launched a new flickr feature in February, Fill the Gap,
where people can suggest new replacements for the Luce Foundation
Center, and have had only
one participant (who has made wonderful suggestions). We have tried
several means of viral marketing—posting to our facebook page, tweeting
about the project, posting a link to flickr users with pictures of the Luce Center,
emailing past teachers and professors and soon posting to our museum
blog. Have any of you struggled with promoting new programs online?
We would like to make this a monthly program, but are afraid it is not
attracting enough participants.
We would appreciate any feedback on to better market our project, or on
the project itself. Please reply to [log in to unmask] with ideas or
questions.
Thank you!
Tierney Sneeringer
Assistant, Luce
Foundation Center
for American Art
Smithsonian
American Art
Museum