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Last Chance for 2008!

Don’t miss your last opportunity this year to take part in AASLH’s Performance Management program. Choose from three programs:

1.      Visitor Survey Program for Museums – begins in June

2.      Visitor Survey Program for Historic Houses – begins in June

3.      Education Survey Program – begins in August (collects data and feedback from teachers and students who take part in fall and spring on-site programs)

Performance Management is one of the most affordable and comprehensive visitor survey programs available for history museums, historical societies, outdoor museums, historic houses, and others.

You receive the use of a proven survey questionnaire, guidance throughout the project, and the power of learning how your institution compares to other museums in the program. Program benchmarks place your results in context with others of similar type, budget size, and geographic location. In addition to established benchmark groups for most budget categories, all regions of the country, and many general types of institutions (such as history museum, historic house, and living history/outdoor museum), we now have enough participants to create benchmark groups for:

·         AAM-Accredited Museums

·         State Historical Societies

·         Military Museums

·         Museums in Florida  

An even greater opportunity for benchmarking occurs when ten or more institutions that share a common link take part in Performance Management as a group. Possible examples include museums located within one state or region, corporate museums, Civil War-related sites, or urban historic houses. For groups that share a common link, Performance Management helps them compare visitor data, identify and discuss common strengths and opportunities for improvement, and possibly work together on marketing, fund raising, or other efforts. 

The cost to take part in Performance Management is $4,200 ($3,500 for AASLH institutional members). AASLH’s payment plan allows many museums to pay the fee over the course of two fiscal years.    

To sign up or to request additional information, contact Cherie Cook at [log in to unmask] or at 573.893.5164. Check out which museums are using Performance Management at www.aaslh.org/perfmanagement.htm