I'm new to the Museum World, coming from a public broadcasting membership background. How does your museum set goals for building membership revenue each year? Is it based on history? A percentage of the overall budget? Potential of upcoming exhibits? Membership of similar institutions in your area? Or is there some other magic formula you have developed? Thanks for sharing! -shelly Shelly Rogers San Mateo County History Museum 650.299.0104 x24 [log in to unmask] www.sanmateocountyhistory.com ========================================================= Important Subscriber Information: The Museum-L FAQ file is located at http://www.finalchapter.com/museum-l-faq/ . You may obtain detailed information about the listserv commands by sending a one line e-mail message to [log in to unmask] . The body of the message should read "help" (without the quotes). If you decide to leave Museum-L, please send a one line e-mail message to [log in to unmask] . The body of the message should read "Signoff Museum-L" (without the quotes).