I'm not sure if this is the kind of marketing you're referring to, but we
allow museum visitors and people we meet at community events to sign up for
our email adventure list. We've found that the list is an inexpensive way
(much less expensive than paper, printing, and postage) to notify people
about events coming up at the museum. We do not sell the names on the list
or share them with other organizations.

Sarah Schwartz
Director of Education, South Florida Museum of Natural HIstory


>i'm curious about the use of email lists in marketing of museums, and would
like to see any >"policies and practices" that are written in this regard by
your institutions;

=========================================================
Important Subscriber Information:

The Museum-L FAQ file is located at http://www.finalchapter.com/museum-l-faq/ . You may obtain detailed information about the listserv commands by sending a one line e-mail message to [log in to unmask] . The body of the message should read "help" (without the quotes).

If you decide to leave Museum-L, please send a one line e-mail message to [log in to unmask] . The body of the message should read "Signoff Museum-L" (without the quotes).