Dear friends,

Business planning/business modeling is something of vital importance to
secure future funding...

Personally, I find the ³business model canvas² as developed by Alexander
Osterwalder a helpful framework for think about developing future services.
We¹ve written an article (title: ŒUnlocking Value of audiovisual heritage¹)
for the 2009 Museums and the Web Conference that provides a brief
description of how this model can be applied.

The paper:
http://bit.ly/cIuzt

The slides:
http://bit.ly/Ja26o

Osterwalder's blog:
http://business-model-design.blogspot.com/

It would be good of others would share there experiences over the list.

All the best from Amsterdam,
Johan Oomen
Head of R&D
Netherlands Institute for Sound and Vision


>From the introduction: ³Digitization is a driver to establish new services.
Distribution over networks, interoperability with other collections and flexible
integration in other environments are just a few of many properties in this new
era of enormous potential for audiovisual archives. Therefore, large-scale
digitization efforts do not only ensure long-term access, but also have the
potential to reveal the social and economic value of the collections. This paper
will focus on the latter: the types of services that can be created as a result
of large-scale digitization efforts and the social and economical benefits they
bring. Value creation is a key notion, as it determines the factors that
legitimize (and determine the level of) investments by the government and
funding programs. The case of Images for the Future is exemplary: cultural
heritage organizations around the globe are currently reinventing their business
propositions.³


Op 28-04-09 16:18, Betsey Mayhew <[log in to unmask]> schreef:

> I would be interested in seeing the responses. Thanks.
> 
> Betsey Mayhew
> 
> Phyllis Oppenheim wrote:
>> 
>> Hi,
>> 
>>  
>> 
>> Our college president has ask us to come up with a business plan for
>> increasing our revenue and increasing publics awareness of our
>> existance, plus whatever else we might come up with. We are a museum,
>> planetarium and observatory, and of course wehave a gift store.  We
>> have 2 weeks before our next meeting with him. Anybody have one you
>> can share or make any suggestions for us. Thanks for your help ahead
>> of time!!!!
>> 
>>  
>> 
>> Phyllis
>> 
>> Phyllis Oppenheim
>> Collections Manager
>> The Herrett Center for Arts and Science
>> College of  Southern Idaho
>> PO Box 1238     315 Falls Ave.
>> Twin Falls, ID 83303-1238
>> Email  [log in to unmask]
>> TEL:   208/732-6660
>> FAX:   208/736-4712
>> WEB:   www.csi,herrett/ <http://www.csi,herrett/>
>> 
>>  
>> 
>> ========================================================= Important
>> Subscriber Information:
>> 
>> The Museum-L FAQ file is located at
>> http://www.finalchapter.com/museum-l-faq/ . You may obtain detailed
>> information about the listserv commands by sending a one line e-mail
>> message to [log in to unmask] . The body of the message
>> should read "help" (without the quotes).
>> 
>> If you decide to leave Museum-L, please send a one line e-mail message
>> to [log in to unmask] . The body of the message should read
>> "Signoff Museum-L" (without the quotes).
>> 
> 
> =========================================================
> Important Subscriber Information:
> 
> The Museum-L FAQ file is located at http://www.finalchapter.com/museum-l-faq/
> . You may obtain detailed information about the listserv commands by sending a
> one line e-mail message to [log in to unmask] . The body of the
> message should read "help" (without the quotes).
> 
> If you decide to leave Museum-L, please send a one line e-mail message to
> [log in to unmask] . The body of the message should read "Signoff
> Museum-L" (without the quotes).

=========================================================
Important Subscriber Information:

The Museum-L FAQ file is located at http://www.finalchapter.com/museum-l-faq/ . You may obtain detailed information about the listserv commands by sending a one line e-mail message to [log in to unmask] . The body of the message should read "help" (without the quotes).

If you decide to leave Museum-L, please send a one line e-mail message to [log in to unmask] . The body of the message should read "Signoff Museum-L" (without the quotes).