As one of the first 100 BSA (Business Strengthening America) initiative
members, my organization 'The Center for Continuity and Recovery Advice'
is working (on a volunteer basis) with local Florida schools to bring
cultural activities to the schools.
I understand there is funding available for schools to use for purposes
such as visiting museums etc. and was informed that often the
information will be directed to an already overwhelmed school principal
vs. the art, history, other staff would may be more likely to follow-up
and coordinate such trips. Find out who the best contact would be for
the schools you're coordinating with. You may want to work with the
person responsible for school partnerships with local businesses as well
as the PTA and individual staff positions relevant to your museum
specialty.
My suggestion would be to handle this at a higher level and supplement
your activities with individual schools by initiating discussions with
the local school district as well as state governing bodies. Check with
your state museum association and find out what other museums in your
state are doing.
Best,
Laura Mallet
The Center for Continuity and Recovery Advice
Suite 1052, Arcade at Royal Palm
950 South Pine Island Road
Plantation, FL 33324
Phone: 954-727-8361
Cell: (954) 383-4031
Fax: 954-727-8426
www.CrisisAdvice.com
www.CulturalRecovery.com
-----Original Message-----
From: Museum discussion list [mailto:[log in to unmask]] On
Behalf Of Sheri Levinsky
Sent: Thursday, December 12, 2002 11:51 AM
To: [log in to unmask]
Subject: Re: marketing to schools
I would love to receive any information on this topic as well. Thanks
for
the advice and thoughts in advance.
Sheri J. Levinsky
Director of Education and Programs
Decatur House Museum
748 Jackson Place NW
Washington, DC 20036
phone: (202) 842-0920 x 223
fax: (202) 842-0030
email: [log in to unmask]
website: www.decaturhouse.org
************************
Decatur House Museum is a property of the National Trust for Historic
Preservation
For information about visiting the museum, scheduling tours and a
calendar
of public programs and events, visit our website or call the Department
of
Education and Programs
-----Original Message-----
From: Amy Scrivner [mailto:[log in to unmask]]
Sent: Thursday, December 12, 2002 9:31 AM
To: [log in to unmask]
Subject: marketing to schools
Can anyone share the details of any successful marketing initiatives
that
helped your museum increase school group visitation and...
is your school marketing done with or without a full-time person with
primary responsibility for direct contact and liaison with schools (in
other
words...
someone making "sales calls" on schools and scheduling school visits on
an
annual contract basis?
Thanks for your input!
> Amy C. Scrivner
> Development Manager of Government Funding
> Cincinnati Museum Center at Union Terminal
> 1301 Western Avenue
> Cincinnati, OH 45203
> (513) 287-7042
> (513) 287-7036 fax
> [log in to unmask]
>
> Cincinnati Museum Center at Union Terminal is a
community
treasure, hosting 1.4 million visitors, 145,000 school children, and
over
700 community events annually. Originally built in 1933 as the Union
Terminal train station, the building is a National Historic Landmark and
was
renovated and reopened as Cincinnati Museum Center in 1990. For more
information, call (513) 287-7000 or 1-800-733-2077 or visit our website
at
www.cincymuseum.org
>
>
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