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From:
Steven Yalowitz <[log in to unmask]>
Reply To:
Museum discussion list <[log in to unmask]>
Date:
Thu, 25 Aug 2005 10:19:25 -0700
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Hello Patricia,

I don't have specific suggestions for the design brief, but the following link may help you work backwards from a final product (some result of an economic impact analysis) to figure out what kinds of information you might request from the study: http://www.montereybayaquarium.org/aa/aa_pressroom/content/media/MBA_economic_impact_0412.pdf 

A graduate student from Stanford University did a thorough job of compiling information about the economic impact analysis for the aquarium. This garnered quite a lot of publicity and awareness in the community about the positive impacts of the aquarium. 

I thank Patricia for sending the link about some drawbacks of economic impact analyses in museums - it's really good food for thought. I agree with taking a conservative approach to your estimates.

Hope this helps,

Steve


Steven Yalowitz, Ph.D.
Audience Research Specialist
Monterey Bay Aquarium
886 Cannery Row
Monterey, CA 93940
phone: 831-647-6844
fax: 831-644-7583
email: [log in to unmask]

------------------------------

Date:    Thu, 25 Aug 2005 14:47:01 +0100
From:    Patricia Reynolds <[log in to unmask]>
Subject: Re: Thinking Outside of the Box

Oddly enough, I opened this email while waiting for this pdf to download:

http://www.hlf.org.uk/NR/rdonlyres/5358E64A-159F-4D97-BB6E-F602664A6A2D/0/needs_economic.pdf

I am putting together a bid for an economic impact assesment for a single
UK borough (with a local authority museum, medium-sized independent museum,
volunteer run independent museum, and independent heritage site).  Is there
anyone there  with experience of writing a design breif for such an
assessment?

Best wishes to all.

Pat

Pat Reynolds
Surrey Museums Development Officer

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