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Subject:
From:
"stephan adam prag." <[log in to unmask]>
Reply To:
Museum discussion list <[log in to unmask]>
Date:
Thu, 30 Jan 1997 18:01:30 +0100
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Dear members,

In May 1997 I am moving to Barcelona for several months within the framework
of my study programm of Commerce at the University of Economics and Business
Administration in Vienna to carry out a scientifical investigation for my
master thesis titled

„Barriers and possibilities of the promotional marketing mix 
        of Museums of Contemporary and Modern Art“

(supervised by the Institute of Cultural Management, Vienna/Austria)

Talks with experts of cultural institutions, research centers and
universities as well as a scientifical look at the consumer behavior of the
audience of Contemporary and Modern Art shall be the basis for a master
thesis with professional relevance.

For this reason I am starting to build up a network of contacts to make the
investigation more efficient. Definitely, it would be a big support to get
in contact with leading experts or colleagues to have the possibility to
benefit from their experiences and ideas of the current situation of the
marketing and management of the Arts.


Thank you very much for your support in any form which is appreciated a lot!!!

With kind regards

stephan adam prag.

P.S.: A curriculum vitae and a short detailed research plan will be sent to
anyone who is interested in this field or wants to know more about this.

stephan adam prag.
doeblergasse 1/2/16
a-1070  wien
e-mail: [log in to unmask]
tel.: Austria (0)222-522 69 76

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