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Subject:
From:
David Hupert <[log in to unmask]>
Reply To:
Museum discussion list <[log in to unmask]>
Date:
Wed, 14 Oct 1998 17:15:06 -0400
Content-Type:
text/plain
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text/plain (35 lines)
At 12:34 PM 10/13/1998 -0500, you wrote:
>On Mon, 12 Oct 1998, Lisa Holmes wrote:
>
>:| Question:
>:|
>:| Should art work be merchandised? In your opinion do gift items such as
>:| posters, mugs, tee shirts and tote bags made from art images diminish
>:| the art or enhance it's status?
>
>Answer:
>
>It depends upon the style, manner, and quality of the
>salable reproduction.

> a glow-in-the-dark version of the Mona Lisa,  diminish(es)
>the perceived value of the merchandise as well as cheapen(s) the
>original art work. ... (A) Mona Lisa printed on souvenir-grade
>50/50 t-shirts as opposed to heavyweight 100% preshrunk cotton
>t-shirts) also detract(s) from both the original's luster and the
>merchandise's appeal.
>
(a Mona Lisa mug or t-shirt can be done, but a Mona Lisa
>embroidered, applique patch might not be doable). ...
>
> But it has to be good art, done well, or what's the point?
>
>Rich Johnson
>Director of Marketing
>Cotton Expressions Imprinted Apparel
>http://www.cottonexpressions.com
>


Marcel Duchamp, where are you when we need you?

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