Dear colleagues,

The deadline for completing AAM's Museum Financial Information (MFI)
survey has been extended to January 10, 2009, so that more museums can
participate.

The MFI is a crucially important tool for the museum field. Individual
museums rely on the results to help plan their futures. Researchers,
policymakers, museum organizations and the press use the results to help
them understand museums and museum trends. Funders use the results to
target their grant-making. The information helps AAM continue its
efforts to serve ALL of our nation's museums.

At a time when the national economic situation is daunting, you and your
fellow institutions need accurate financial data more than ever. But we
can't produce a successful national survey without your participation.
Please make sure that your museum is counted.

The survey is available as both an online questionnaire and a convenient
PDF file. Many museums have found it easier to use the PDF version of
the survey, which is available at
http://aam-us.org/MFI/upload/MFI2008.pdf. Either way, we recommend
downloading the PDF version for reference.

Each museum submitting a completed survey will receive advance access to
national benchmarking data, along with a 10% discount on the published
results. Museums that also completed the survey in 2002 and 2005 will
receive a complimentary copy.

All responses will remain completely confidential and anonymous. For
more details, visit http://aam-us.org/mfi or contact me at
[log in to unmask] 

On behalf of AAM and the entire museum field, thank you for your time
and participation. 

Philip M. Katz
Assistant Director for Research
American Association of Museums

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