Please re-read the guggenheim's posting. This appears to be
another example of using tradmarking to avoid the restrictions of
copyright. These claims are of course laughably overstated
("words"? having to get permission to link?) but the guggenheim apparently
thinks that threatening to sue supposed violators somehow makes their
content unique, and, apprently, valuable, as they supposedly intended to
to use the site to generate masses of money.
        In terms of frames, I've seen many sites displayed this way and I
have never seen any presented falsely. They can be inconvenient for readers
who wish to bookmark that site or link directly to it themselves, but
then I think that frames themselves are often misused. In any case, the
guggenheim administration has apparently proved itself to be spectacularly
incompetent, having spent itself almost to death on follies such as a
twenty million dollar Web site.

        Adrienne DeAngelis, editor
        Resources in Art History for Graduate Students
        (http://www.efn.org/~acd/resources.html)

" "The names, logos, designs, titles, words, metatags or phrases
> > ("Marks") used on this Site, including Guggenheim.com* and Culture
> > Navigator* are trademarks or trade names of Guggenheim.com, or its
> > licensors. Use of the Marks is also strictly prohibited. You may not
> > display this Site in frames, or any of the content via in line links,
> > without the express written consent of Guggenheim.com. If you are
> > interested in linking to our Site, please consult the Linking
> > Specifications below."

On Wed, 21 Nov 2001, Steven Bush wrote:

> I believe you are being paranoid.  They are not saying that you cannot link to them.  They are saying you cannot link to them in a frame, or link directly to there content directly.  They want you to link to specific pages first so that the user knows the data comes from them not
> from so other person making a deep link directly to them.  IN fact they are not the only ones to do this it is common on many homepages.  People have been linking in frames and directly to data found deep in homepages as a way to portray it as their own.  All the museum is doing is
> stating up forward the fact that you should not do this.  As for protecting their trademarks, if I owned their trademarks I would be retired right now.  It is worth a lot of mony and prestige.  I don't see how you can get upset with them pointing out that they own the copyright on
> their material.  You may think they are going to far but I don't see their requests as anything except protecting what is theirs.  Has anyone actually contacted them about linking?
>
> Steven Bush
>

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