Hi Carol,
    I worked on one of the first newspapers on the web, the Tampa  
Tribune, back in the early 90s. I did everything I could to keep ads  
off the web front page because, to me, it was akin to putting ads on  
the front of the paper. Back in the day, that was a no-no. It's not  
any more, partially promoted by the web.
    Think of your website as an extension of your museum. It is often  
the first face the public sees. Do you put banners up with exhibit  
sponsors on the front of your museum? That could be similar to an ad  
on your webpage, depending of course, on what the advertisement is.  
Going further, would you put ads on your exhibits? You have to answer  
some organizational questions and develop your guidelines accordingly.  
I.e., just how much of the museum is "for sale."
    (Some of us still think of it as how much of your soul is for sale...)
    Good luck,
Heather McClenahan, assistant museum director
Los Alamos Historical Society
http://www.losalamoshistory.org
[log in to unmask]
PO Box 43
1050 Bathtub Row
Los Alamos, NM 87544
505-662-6272 (office)
505-470-2912 (cell)

.Quoting Carol Hart <[log in to unmask]>:

> It has been suggested that we consider selling space (ads) on our website to
> generate revenue. Since this is not a common practice and upon query to the
> AAM, there are no guidelines regarding this, I was wondering what
> experiences people have had with this concept.
> Carol
>
> --
> Carol Ghiorsi Hart
> Executive Director
> Suffolk County Vanderbilt Museum
> 631.854.5550/45579
>
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