Are there other donors who have given more money and/or objects (or an equivalent or greater total value) and NOT been offered this particular naming opportunity? If so, then it's definitely a matter of ethics because the administration is only making this offer to this individual.  What are they going to do if another donor comes forth and says, "Hey, if I knew that's what it took, I would have made this level of gift first?"  And what do they plan to offer someone who comes in with MORE money and MORE objects--what's left, to name the entire museum after that person?



Julia Muney Moore

Public Art Administrator

Blackburn Architects, Indianapolis, IN

(317) 875-5500 x219

mobile (317) 460-0596

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-----Original Message-----

From: Museum discussion list [mailto:[log in to unmask]] On Behalf Of Elizabeth DeMaria

Sent: Saturday, February 20, 2010 6:41 PM

To: [log in to unmask]

Subject: Re: [MUSEUM-L] Museum Naming Rights



...  Although I can argue that the name is not in the best interest of the museum and that it is not in keeping with our commitment to our other donors, I have been told that the only instance in which admin would be willing to go back to the donor would be if this is, indeed, an ethical problem.



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