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Subject:
From:
Stephanie James <[log in to unmask]>
Reply To:
Museum discussion list <[log in to unmask]>
Date:
Wed, 29 Jan 1997 23:35:33 GMT
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Hello.

I am currently doing research regarding the theory behind museum, archive
or gallery web-sites.

I was wondering if you would respond to the following survey questions.  If
a question does not apply, or you would rather not answer, please feel free
to modify it or ignore it.   Also, if you are aware of similar research,
please let me know.

Please respond to me directly at <[log in to unmask]>.


Does your institution have a web-site?

If not, why?  Is it a priority?  How do you think it will benefit your
institution?

If yes, what was the rationale behind the creation of your web site?

Was any specific theory consulted in the process (eg. learning,
communication, marketing)?

Does the web site reflect the mandate of the institution?

What is the general purpose of the site?

Has the purpose evolved?

Is there a target audience?

Has any visitor research been done to see who is visiting the web site?  If
not, is any planned?

Was a committee formed to create the site?  If this so,  did the committee
include representation from curatorial, education,  programming and
marketing departments?  Were any additional departments consulted?

Was a department created to manage the site or does its management fall
under the control of an existing department?  If yes, which department?  If
it is managed by a committee, is it a permanent standing committee?

Do you have an on-line gift shop or means of ordering museum products such
as catalogues and other publications?

How do you feel about "virtual tours" versus the "real-life" visit?

Can you foresee any other uses for such technology? (eg: wider access to
collections information or publications)

Please feel free to elaborate on any of these points and include some of
your personal feelings and/or the general feeling of the success or failure
of your web site.

Thank you for your time.


Stephanie James
[log in to unmask]

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