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Subject:
From:
Deb Fuller <[log in to unmask]>
Reply To:
Museum discussion list <[log in to unmask]>
Date:
Tue, 10 Aug 2004 13:26:47 -0700
Content-Type:
text/plain
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--- Jay Heuman <[log in to unmask]> wrote:

> Hi Sarah,
>
> Lower admissions might attract more people.
>
> Depending upon the museum's location (local, regional and state mindset)
> and type (art, history, science, etc.), free admission can sometimes
> lead people think "It's not worth seeing if it's free."  Trust me . . .
> uphill battle for this modern & contemporary art museum in northern
> Utah.

I'd counter that. The Smithsonian, which has the highest attended museums in
the US and is among the highest attended museums in the world has never charged
admission. You'll pay to $12(!) to park at the Dulles Annex and pay for parking
at the Zoo but you don't have to shell out a dime to get in the door.

When I went to the British Museum, the National Portrait Gallery in the UK, and
the York Minster, I happily paid over the suggested donation because I thought
the experience was well worth it.

So sometimes, lower admissions are well worth it if it increases attendance and
you can still make ends meet.

Deb

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