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Subject:
From:
John Rice <[log in to unmask]>
Reply To:
Museum discussion list <[log in to unmask]>
Date:
Wed, 27 Oct 1999 11:19:01 -0400
Content-Type:
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>I would like to know whether any of you have produced a "passport" or
multi-site ticket to attract people to a variety of cultural resources in a
community.

You might contact Ray Carson, Director of Marketing at The Cranbrook
Educational Community in Michigan. The Community is home to several
attractions, including a science museum, art musueum, historical houses,
and gardens. Last year, they created a poassport system for access to all
sites on campus. While you might be looking for passposts that are created
for fully independent institutions,  Cranbook may provide a helpful model
for achieving concesus amoung (terratorial) museum directors and staff,
developing both internal and external promotions for multi-site passports,
and creating a system for ticketing.

John Rice
[log in to unmask]

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