Hello folks-
My visitation theory is that new museum suffer a natural
decline in visitation several years after opening. ˙ ˙That no
museum maintains opening attendance perpetually, and that
without major marketing and/or roofline changes attendance
levels will drop from opening attendance and reach a new
plateau.
My director/board now wants to discuss possibility this monday
morning, and I need some back-up research. ˙Does anyone have
any studies that might back up this trend? ˙You could respond
to me off-line.
Much appreciated.
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Kate Haley Goldman
Program Analyst
U.S. Holocaust Memorial Museum
100 Raoul Wallenberg Place SW
Washington, D.C. 20024
(202) 488-6153 Telephone
(202) 488-2695 Fax
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