Many museums have found their best visitor surveys are done by MBA
candidates supervised by a reputable marketing professor.  In Williamsburg
VA there is an especially good program at William & Mary.   It's not because
they're less expensive than a market research firm, but they're less likely
to go 'ho hum,' since none of us have the name recognition and consistent
following of, say, Campbell's Chicken Noodle Soup :@)))

Thanksgiving, Christmas Day and New Year's Day seem fairly standard
holidays, though some museums do have special activities for travelers on
Thanksgiving Day and don't close.
-----Original Message-----
From: EVELYN DAVIS <[log in to unmask]>
Newsgroups: bit.listserv.museum-l
To: [log in to unmask] <[log in to unmask]>
Date: Tuesday, July 06, 1999 1:21 PM
Subject: Holidays and surveys


>What holidays are your museums open on holidays in 1999 and 2000?
>
>Our museum is going to be conducting a visitor survey fairly soon. Any
recommendations on firms you've worked with and were satisfied with? Can
anyone recommend books on the subject?
>
>ÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿ
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