Saratoga County, New York claims more museums per capital than New York
City, so collaborative marketing was almost inevitable. In addition to a
joint brochure and website, we also are in the process of creating
collaborative educational programming, a passport program, reciprocal
admission for our volunteers, and more. The group formed less than a year
ago and has received a lot of local buzz.

Visit www.museumsofsaratoga.com for more information.

Best,
George Garner

The National Speedskating Museum & Hall of Fame
George Garner, Director
P.O. Box 3120
Saratoga Springs, NY 12866


|-----Original Message-----
|From: janice klein [mailto:[log in to unmask]]
|Sent: Wednesday, July 23, 2003 1:14 PM
|To: [log in to unmask]
|Subject: Collaborative marketing projects
|
|
|For a session proposal for the 2004 AAM meeting the Small Museum
|Administrators Committee is looking for examples of cultural organizations
|in a single area have developed programs that provide joint PR and
|Marketing
|opportunities.  This would include "passport" programs, joint publicity
|flyers, festivals.   We are looking for speakers, but would also welcome
|information about the projects themselves for a reference list.
|
|many thanks,
|
|
|Janice Klein
|Chair, SMAC-AAM
|Director, Mitchell Museum of the American Indian, Kendall College
[log in to unmask]
|www.mitchellmuseum.org
|

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