ICOM MPR Annual Conference 2008: 
Communicating Cultural Heritage to the Young 
2 - 7 November 2008 in Paraty and Rio de Janeiro, Brazil 

Dear member of ICOM, 
2 - 7 November 2008 ICOM MPR in close cooperation with ICOM Brazil offers a
conference in Paraty and Rio de Janeiro in Brazil. 

Communicating Cultural Heritage to the Young 
The main theme of this conference is devoted to improve museums'
communication activities towards children and young people. Museums have
long tradition in attracting school children. But how can museums and
heritage sites reach out to and encourage individual children and young
people? Which impressions do children and young people have about museums
and heritage sites? Which are the ethical aspects of reaching out to
children? These are some of the questions that will be discussed during this
conference. A programme is being developed, and will be presented on this
site in near future. 

Encouraging Museum Communications World Wide 
A second topic to be enlightened at the conference is how to improve museums
communications. Discussions will be made on how to raise the awareness of
ICOM and to stimulate efforts related to communications strategies in
museums and heritage organisations especially in Brazil and Latin-America,
but also the rest of the world. 

If you would like to suggest a presentation for this conference, please read
our Call for speakers below, or at our website:  www.mpr.icom.museum

The conference is divided in two parts. 2 - 5 November will take place in
the lovely colonial town Paraty, approx 4 hours from Rio and 6 hours from
São Paulo. 6 November will be a day of excursion and transfer to Rio de
Janeiro. 

7 November will take place in Rio de Janeiro, in Museu Histórico Nacional.
The core components of the first part of the conference will be discussed
with museum people from Rio de Janeiro, and new topics will be enlightened. 

The Conference package includes accomodation in Paraty and Rio, and the
transfer from Rio de Janeiro airport to Paraty and back to Rio. 

For more information, please visit the website of ICOM MPR:
www.mpr.icom.museum 

With our very best wishes, 

Carlos Roberto F. Brandão 
President ICOM Brazil 

Paal Mork 
Chairman ICOM MPR 
Tel: (+47) 22 12 37 25 / 90 19 80 99 
Fax: (+47) 22 12 37 77 
e-mail: [log in to unmask] 

Call for speakers 
In preparation of the 2008 ICOM-MPR Conference in Paraty and Rio de Janeiro,
Brazil, The International Committee for marketing and Public Relations
(ICOM-MPR) is seeking expressions of interest from potential speakers who
have expertise in the area of market communications. The themes for the
conference are is "Communicating Cultural Heritage to the Young" and
"Encouraging Museum Communications World Wide". ICOM MPR requests especially
presentations related to these topics. 

If you are interested in making a presentation at the conference, we would
be pleased to hear from you by e-mail at your earliest convenience. You are
kindly invited to submit a written Abstract (see below) for proposed oral
presentations (of not more than 20 minutes) for assessment by the ICOM-MPR
Board. 

All Abstracts of contributions offered must be sent no later than 15 April
2008 to: [log in to unmask] 
The receipt of Abstracts will be confirmed, and a decision on offers will be
made shortly after all abstracts are received. Successful speakers will be
notified in April 2008. 

Important notice: 
As a not-for-profit entity with extremely limited resources, it is not
possible for ICOM-MPR to pay for the travel or accommodation expenses of its
speakers. Please also note that accepted papers are not exempt from payment
of the registration fee. ICOM MPR might however assist in writing letters of
recommendations to sources of potential financial support. 

Instructions for writing abstracts: 

Electronic transmission in Word (.doc) or Rich Text Format (.rtf) is
preferred and requested. 
Abstracts must be written in English (working language of the Conference) 
Name and institution of the author must be included in the heading 
Text of the abstract, containing 250 words maximum, structured with
subheadings: introduction, aims and conclusion 
Name, surname, address and e-mail address of the presenting author, to whom
the confirmation and further correspondence will be sent 
Delivery of presentation 

The complete presentation in written form must be delivered electronically
to ICOM MPR at the beginning of the conference at the latest. If an
electronical presentation is made, the source file for this (e.g. Powerpoint
presentation) must also be delivered. 
ICOM MPR reserves the right to publish the presentation including images,
figures, statistics etc. on the committee's website and in printed form.
(Any reservations against this must be presented together with the
abstract). 
Please do not hesitate to contact us if you have any questions. Guidelines
for submitting your abstract are also available on the www.mpr.icom.museum 

We are looking forward to receiving your abstract.

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